"Young today, rich tomorrow" is the motto of 22-year-old Bryan Sims' magazine, brass.

The idea for brass was born around the time Sims was graduating from high school in 2002. He and some other students joined an investment club; from this, the idea of publishing a magazine evolved.

"We wanted to take the concept of making money and make it interesting," said Sims, a product of OSU's Weatherford entrepreneurship program who has since left the school.

In early 2003 the team took the business plan to university competitions around the nation, placing high at schools like Colorado State and the University of Oregon. The success they had at competition led to a renewed sense of confidence, and the group became incorporated as Brass Media, Inc. on March 19, 2003. The first issue of brass made its debut in February 2004.

Sims is the CEO of Brass Media. The magazine examines the lives of young people and how they handle money.

The magazine is published quarterly and distributed by credit unions. Brass Media sells the subscriptions to credit unions which then mail the magazine to its members, free of charge. Between the November 2005 issue and the February 2006 issue, Brass has gained 60,000 subscriptions. This brought them to a current total of 210,000 subscriptions.

Sims jokes that his father, Steve Sims, chief operations officer and co-founder of the magazine, works for him and that he gets to boss his father around around. In reality, Sims said he and his father work very closely together.

At the present, Sims is taking time off school to grow his business. With all of the traveling he does, it is very hard to have a regular schedule, he said.

The quickly growing magazine recently moved to a new location on Northwest Monterey Drive in Corvallis. Sims proudly shows off the new offices and break room as well as areas they are currently constructing.

"We have a really relaxed vibe around the office," Sims said. "My grandma even cooked up some food and brought it in for everyone on Valentine's Day."

The Brass Media team consists of 14 employees, and Sims is always looking to hire more.

"The group is pretty mixed," explained Sims. "We have a strong staff of 20-somethings but we mix in a few staffers showing some grey," joked Sims.

Inside the magazine a reader will find everything from how to throw a cheap party to how to plan a dream wedding on a budget. However, not everything is fun and games — the magazine also offers tips on how to set up an investment IRA.

The magazine features stories written by young adults.

This month, the cover story is Dave Lieberman, the youngest person on the Food Network to have his own show. Previous issues have featured Miri Ben-Ari, the hip-hop violinist who co-wrote "Jesus Walks" with Kanye West, and two teenagers from the Brooklyn projects whose documentary "Bullets in the Hood" won tremendous praise at the 2005 Sundance Film Festival.

The magazine recently acquired a deal that will allow brass to be distributed to New York high school students, and hopefully, Sims said, students around the country.

"Teachers get excited to reference P. Diddy or Jay-Z instead of the Rockefellers or some ancient business example," Sims said. "That is what brass is — a magazine for young adults to relate to."

Sims encourages people to get involved in his growing magazine and hopes for brass to encompass "all forms of media for young adults, by young adults."

Questions about how to subscribe or contribute to the magazine can be directed to Sims at 753-8546. The magazine web site is www.brassmedia.com.