Wisconsin High School Students To Learn About The Money Side Of Life
- brass|MEDIA Inc. - May 15, 2007

brass|MEDIA Inc. partners with the Wisconsin Credit Union League to bring the brass|STUDENT PROGRAM to public high schools throughout Wisconsin, beginning in September2007.

CORVALLIS, Ore. — The brass|STUDENT PROGRAM will help public high school students in Wisconsin achieve the state's personal finance standards beginning this September, brass CEO Bryan Sims and Wisconsin State Superintendent Elizabeth Burmaster have announced.

The brass|STUDENT PROGRAM–Wisconsin is supported by Wisconsin credit unions. The program will reach out to more than 35,000 students at every public high school in Wisconsin, by providing educational content that makes money a relevant topic to young adults, at no cost to the state's education system.

"Thanks to credit unions, Wisconsin schools have yet another free resource they can use in almost any setting to help students achieve our state's financial literacy standards," said League President & CEO Brett Thompson.

"The brass|STUDENT PROGRAM is a great compliment to the tremendous efforts being made in Wisconsin toward financial education," said Sims. "The Student Program's ability to inform students about money in ways that relate to them creates an amazing opportunity to continue advancing financial literacy in Wisconsin. I can't think of a better partner in this objective than the Wisconsin Credit Union League and the credit unions across the state."

The brass|STUDENT PROGRAM is made up of three integrated components to assist students in understanding money:

  • brass|MAGAZINE: The Student Edition of the lifestyle money magazine includes content written directly for 16-18 year olds. High schools will receive the magazine four times a year beginning in August, in line with brass' quarterly distribution.
  • brass|TEACHER RESOURCE CENTER: This interactive website connects educators across the nation with free online classroom materials that directly correlate with and complement brass content.
  • brass|STUDENT RESOURCE CENTER: A developing website featuring an online searchable scholarship database called Credit Unions for College. The site is expanding to include additional resources about money, along with opportunities for students to interact and share ideas.

Wisconsin joins New York as the second state to use the brass|STUDENT PROGRAM. The program was initially launched in August 2006 in New York state at the request of hundreds of teachers to use brass|MAGAZINE in their classrooms. Now entering into it's second year, the brass|STUDENT PROGRAM will reach over 80,000 high school students throughout the two states.

A 2005 survey by the National Council on Economic Education found that only 21 of 50 states actually implement legislation for financial literacy standards. While nine states require student testing in personal finance, only seven states actually require students to take a personal finance course in high school.

"The launch of the brass|STUDENT PROGRAM- Wisconsin is a critical step towards getting the program into every public high school across the country," explained Sims. "It shows how important the issues of financial education and understanding money are to students and educators. Whether they are students growing up in Wisconsin or New York, everyone has the right to understand how to make money work for them."

Educators interested in using the brass|STUDENT PROGRAM should visit www.brassmagazine.com/studentprogram. For more information on the brass|STUDENT PROGRAM – Wisconsin, please contact brass|MEDIA Inc. at (541) 753-8546.